Malhotra, Naresh K.. <br/><br/>
Marketing Research : An Applied Orientation /  
by Naresh K. Malhotra. 
 - 3rd ed. /  
 - Delhi :   Addison Wesley Longman Pte. Ltd,-Indian Branch ,   2001 
 - XXXII,763p :  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>8f  / P1