TY  - BOOK
AU  - Velayudhan, Sanal Kumar  .
TI  - Rural marketing targeting the non-urban consumer / 
SN  - 81-7829-050-2
U1  - X:51(y31) 
PY  - 2002///
CY  - New Delhi : 
PB  - Response books , 
KW  - Marketing-India
ER  -