TY  - BOOK
AU  - Tiwari, S.  .
TI  - uncommon sense of advertising getting the basic right / 
SN  - 0-7619-9736-9
U1  - 8(X83) 
PY  - 2003///
CY  - New Delhi : 
PB  - Response books , 
KW  - Management
ER  -