Bose, Biplab S  . <br/><br/>
Marketing management /  
by Biplab S Bose. 
 - 3rd ed /  
 - Mumbai :   Himalayan Publishing house ,   2010 
 - 792p :  
<br/><br/><label>ISBN: </label>978-81-8488-300-8 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management, Marketing
<br/><br/><label>Dewey Class. No.: </label>X:51  / Q0