TY  - BOOK
AU  - Kotler, Philip  .
TI  - Principles of marketing: a south Asian perspective / 
SN  - 978-81-317-3101-7
U1  - X:51 
PY  - 2010///
CY  - Delhi : 
PB  - Dorling Kindersley (India) Pvt. Ltd. , 
KW  - Economic, Marketing
ER  -