Keegan, Warren J . Global marketing / by Warren J. Keegan and Mark C. Green. - 2nd ed / - New Jersey : Prentice Hall, inc. , 2000 - xxii, 594, G8, I14, C1p : ISBN: 0-13-084268-0 Subjects--Topical Terms: Export marketing- Management Dewey Class. No.: X:51 / P0