Katz, Helen <br/><br/>
The media handbook:   a complete guide to advertising media selection, planning, research, and buying / 
by Helen Katz 
 - 8th ed.  
 - New York and London:  Routledge,   2022. 
 - xix, 228p. 
<br/><br/><label>ISBN: </label>9780367775568 
<br/><br/><label>Dewey Class. No.: </label>4  / R2