000 00465nam a2200169Ia 4500
008 211115s9999 xx 000 0 und d
020 _a0-07-046017-5
041 _aeng
082 _aX:51k
_bM4
100 _aNash, Edward L..
245 4 _aThe direct marketing handbook /
_cedited by Edward L.Nash.
250 _a1st ed /
260 _aNew York :
_bMcGraw-Hill Book Company ,
_c1994
300 _axxiii,946p ;
650 _aMarketing Handbook
942 _cTB
999 _c38013
_d38013