000 00497nam a2200169Ia 4500
008 211115s9999 xx 000 0 und d
020 _a981-243-133-0
041 _aeng
082 _aX:51
_bP2;4
100 _aFerrell, O.C. Ferrell .
245 0 _aMarketing strategy /
_cby O.C. Ferrell, Michael D. Hartline and George H. Lucas, Jr..
250 _a2nd ed /
260 _aNew Delhi :
_bVikas Publishing House Pvt. Ltd., ,
_c2002
300 _a469p ;
650 _aManagement
942 _cTB
999 _c46954
_d46954