000 00457nam a2200157Ia 4500
008 211115s9999 xx 000 0 und d
020 _a81-203-2973-2
041 _aeng
082 _aX:514
_bP6
100 _aSharma, S. .
245 0 _aAdvertising planning and implementation /
_cby S. Sharma and Raghuvir Singh.
260 _aNew Delhi :
_bPrentice-Hall of India Pvt. Ltd. ,
_c2006
300 _a478p ;
650 _aMass communication
942 _cTB
999 _c54319
_d54319