000 00440nam a2200157Ia 4500
008 211115s9999 xx 000 0 und d
020 _a0-256-22529-X
041 _aeng
082 _aX:321(SN1)
_bN9
100 _aPeter, J. Paul .
245 0 _aConsumer behaviour and marketing strategy /
_cby J. Paul Peter et al ....
260 _aNew York :
_bMcGraw-Hill ,
_c1999
300 _axviii, 526p :
650 _aMarketing
942 _cTB
999 _c56028
_d56028