Manipur University Library

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Buenett, Ken .

Handbook of key customer relationship management: the definitive guide to winning, managing and developing key account business / by Ken Burnett. - Delhi : Addison Wesley Longman(Singapore) Pte Ltd. Indian , 2001 - xix, 401p :

ISBN: 81-7808-440-6

Subjects--Topical Terms:
KCRM culture shift

Dewey Class. No.: 8 / P1

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