Manipur University Library

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Sharma, S. .

Advertising planning and implementation / by S. Sharma and Raghuvir Singh. - New Delhi : Prentice-Hall of India Pvt. Ltd. , 2006 - 478p ;

ISBN: 81-203-2973-2

Subjects--Topical Terms:
Mass communication

Dewey Class. No.: X:514 / P6

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