Arnould, Eric .
Consumers / by Eric Arnould, Linda Price and George Zinkhan. - New York : McGraw-Hill , 2002 - iii-xviii, 750p :
0-07-112294-X
Consumer behavior-United States
X:321 / P2
Consumers / by Eric Arnould, Linda Price and George Zinkhan. - New York : McGraw-Hill , 2002 - iii-xviii, 750p :
0-07-112294-X
Consumer behavior-United States
X:321 / P2