Basic Marketing a managerial approach / (Record no. 18584)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00436nam a2200169Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 211115s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0-256-02533-9 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - COLON CLASSIFICATION NUMBER | |
| Classification number | X:51 |
| Item number | M1 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | McCarthy, E. Jerome. |
| 245 #0 - TITLE STATEMENT | |
| Title | Basic Marketing a managerial approach / |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Seventh Ed. / |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Illinois 60430 : |
| Name of publisher, distributor, etc. | Richard D. Irwin, Inc.. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | p762 : |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Coded location qualifier | Total Checkouts | Total Renewals | Full call number | Barcode | Date due | Date last seen | Date last checked out | Price effective from | Koha item type | invoice date |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Central Library Manipur University | Central Library Manipur University | MANI-795003 | 08/14/2002 | MANI-79500 | 1 | 1 | X:51 M1 | 44/Com | 08/28/2019 | 02/08/2022 | 02/08/2022 | 11/28/2021 | Books | 2002-08-14 |